![]() I'm very lucky to be able to look back and say I've achieved some of my life dreams already.Ī lot of people think DJing and the music industry is glamorous but the reality is often very different. Do you agree? Amnesia Terrace, Glastonbury, The Warehouse Project Mayfield Depot Room 1 (before Marco Carola) BPM, Hideout. Very different campaigns and we would use different sales, marketing, creative angles depending on what situation we were in.ĭJing wise I have been very blessed to play some cool places. ![]() #Whp events and parklife seriesThen literally straight after Parklife in June, we would start on WHP series which goes on sale in July and starts in September with b2b weekends of events to NYD. January to June is Parklife festival, which was one event but a huge amount of tickets to sell in a short space of time. The campaigns I worked on were split into two very different parts of the year. To succeed you need to be versatile and have a DIY mindset. I moved away from that to concentrate on my own project and I'm proud to say I was there at the start and the AC boys have gone strength to strength.ĭo you think having a DIY mentality is important to get on in music? I was also part of the nucleus that created Animal Crossing with my oldest friend Olli Ryder and the AC gang. I co-founded Libero Records with Mike Morrisey and Dan Costello in 2017 as it was always my goal to create my own ‘superbrand’, and then the event came in 2019 once I had more time on my hands for my own projects. What made you start your own label and events? Naturally, WHP was a step up in terms of intensity, demands and work rate. This rare opportunity to work in the WHP office alongside Olli Ryder, James & Damian from Zutekh, Sam Kandel, Sacha Lord and Rich McGinnis was one that I was never going to turn down. How did you get involved in the Warehouse Project?įast forward two years later and WHP headhunted me and asked me to manage the whole street team department. They kind of built a role around me and it was pivotal experience to see the backend of how a nightclub is run. ![]() Within six months I was an operations manager who was responsible for the marketing & sales, shadowing the finance and admin dept as well as shadowing the club manager. I started in the office running promotion in and around the city centre. So after a couple of weeks of selling tickets, I walked into the office and asked for a real role as I felt I had proven my results. As a DJ with a lot of young competition at the time (naturally) I had to separate myself from them. I got into the music industry selling tickets and DJing in Sankeys in 2013. How did you get started in the music industry? I am a full-time music producer/DJ who has worked in the music industry for the last seven years. #Whp events and parklife fullInflatables out in full force can mean only one thing: elrow were in townįor more information on 2018's event, head to our Parklife Festival page.I’m Luke, I’m from Manchester and I’m 24 years old. Seth Troxler linked up with WHP and Kaluki on their sensational stage Good to have some plants in the workplace Oh yes! Oh yes! Carl Cox showed that he's still the man ![]() Sunday headliner Frank Ocean gave one of the UK's most eagerly anticipated performances last year, his dulcet tones delighting the Manchester crowd Jess Glynne wowed her audience on The Parklife Stage on Sunday, handing over to Run The Jewels Little Dragon offered another visual spectacle to accompany their magnificent synth pop You can see why DJs love playing Parklife. Nostalgia’s no bad thing, so here’s a look back at some of the highlights of Parklife 2017… Last year saw headline slots from the likes of Frank Ocean, The 1975 and Fatboy Slim, with other titans of the dance world including Eric Prydz, Dixon, Carl Cox and Stormzy to name just a tiny proportion, and this year promises more of the same. Returning to Heaton Park on Saturday 9th and Sunday 10th June, the huge Manchester festival will again welcome some of the biggest artists in dance music to an abundance of stages and tents, lighting up the green space with its immaculate production, en vogue artists and up for it crowd. When the weather’s cold outside, sometimes it’s best to let thoughts of the summer ahead be your thermal blanket, or at least that’s what we’re telling ourselves as minds wander towards Parklife 2018. ![]()
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